Communications objectives
The Mall at Cribbs Causeway originally launched the Whitelabel App ‘Cribbs Comms’ with the primary objective of improving communications, tenant engagement and crisis management. The launch took place in March 2018.
The client
The Mall, Cribbs Causeway
Overview
The Mall at Cribbs Causeway is a shopping destination located in Bristol and is home to over 150 tenants.
A solution that improves tenant engagement
Since launching, Cribbs Comms has been developed to include even more functionality, including an API link between the app and the centre website which means that when special offers and vacancies are added to the platform by tenants they also seamlessly upload to the centre website. The centre also uses the platform for all elements of tenant communication including day-to-day messaging and essential critical communications.
Key Statistics as of March 2022
- 2,000+ App Users
- 1,400+ Content Items
- 93% Total Tenants Active
- 179 Registered Tenants
- Over 2.3 Million Content Views
- 163 Registered Tenants
Client Testimonial
Cribbs Comms has been an invaluable communications tool during the Covid-19 pandemic. From cascading initial information regarding lockdown, to keeping in touch with retailers throughout, and uploading necessary reoccupation documents for their information, it’s been key in supporting our retailers during this time. The recent introduction of the new chat feature has also made communication with retailers instant and is extremely easy to use on all sides.
